The Brits 2008

You know winter’s officially arrived when The BRITS rocks up to premiere freestyle resort, Laax, Switzerland, for Europe’s ultimate winter festival. Confirmed for the week of March 29th – 5th April, the 2008 event is back to celebrate its 18th birthday in style and is set to be the biggest and best yet.

Combining six days of World-class snowboard and freeski action and a heavy après policy, throwing down world renowned live bands and talented tunesmiths all day, everyday, The BRITS 2008 is guaranteed to be an amazing winter week and one that simply cannot be missed.

A staple in the winter snowsports calendar, The BRITS is a true celebration of everything that is great about UK snowboarding and freeskiing – uniting kids, rookies, pros and Olympians to compete in the SNO!zone Halfpipe, Trespass Skiercross / Snowboardcross, Quiksilver Big Air and Animal Slopestyle disciplines on Laax’s perfectly groomed snowpark, home of the famous super pipe and European Open Slopestyle course. The BRITS 2008, a prestigious 3-star TTR event, is also set to attract more great British talent than ever before – including Jenny Jones, Dan Wakeham, Dom Harrington, Mike Wakefield and Paddy Graham, to name just a few, and promises to deliver a display of the most progressive snowboarding and freeskiing talent the UK has to offer.

Whether in resort or on the mountain, all holiday makers, residents and competitors alike, with an exclusive BRITS 2008 Festival band wrapped securely round their wrist, will be treated to six days of incredible live Rock and Hip Hop acts from across the globe. Previous guests to have graced The BRITS include the likes of the Scratch Perverts, Stanton Warriors, DJ Yoda, The Cuban Brothers, Ugly Duckling, Dub Pistols and many more.

A new and exciting addition to the BRITS 2008, bringing the week long festivities to an unforgettable close, will be the ‘Red Bull Home Run’. Open to all who dare, it’s a no holds barred race from the top of the mountain right down to the Crap Bar’s 24 tonne granite bar, which will serve as the official finishing line, where ice cold Red Bull will be awaiting everyone’s arrival. The day will then culminate with Red Bull hosting a big shindig in the Rider’s Palace Club with a headline act to be announced shortly. Watch this space.

So, after a hard day of checking out some world-class freestyle action and tearing yourself some new lines you can then jump shoulder-to-shoulder with the cream of the music and UK Snowboard, Freeski scene in one of Laax’s stylish venues including the ‘Riders Palace’, the famous ‘Crap Bar’, the much-loved ‘Casa Veglia’ and due to increased demand we’re set to involve one of Flim’s fine party venues. Be sure to keep your beady eyes on the schedule for confirmed acts as it unfolds www.brits08.com.

To help make it even more affordable and easier to get from your sofa to the slopes for the BRITS 2008, the organisers have teamed up with Laax to offer some amazing package deals and exclusive rates. Packages start from as little as £179pp, which includes 7 nights Accommodation, 6 days lift pass, event bag and most importantly the festival wrist band, which will get you free access to all of The BRITS club venues along with a bevy of discounts in a number of Laax’s fine drinking and eating establishments. So, what are you waiting for, get involved at www.brits08.com, to book a package and find out further information about flights and transfers.

The BRITS 2008 would not be possible without its highly supportive sponsors: Animal, Quiksilver, Trespass, SNO!zone, Salomon, Ride, K2 and Faction Ski’s. Official retail partners TSA and Ellis Brigham. Media partners Whitelines, Dark Summer, Extreme.com, Snowboardclub.co.uk and Skiclub.co.uk.